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The phone that watched your face — Amazon's Fire Phone and the $170M lesson
Amazon's Fire Phone shipped four head-tracking cameras for a faux-3D effect nobody asked for — and ate a $170M write-down. A capability that flattered the spec sheet and answered a question no customer had asked. Read the full Design-Intelligence piece: https://depix.ai/blog/amazon-fire-phone-watched-your-face-for-a-3d-trick-no-one-asked-for ...
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