Could you do with a GPS for your life? Richard Thaler's "nudge" theory is a key concept in behavioural economics. Nudges are small environmental changes that can alter people's behaviour in a predictable way without restricting their freedom of choice. In traditional economics, people are assumed to be rational actors who make decisions to maximise their utility. However, in practice, people frequently procrastinate, act impulsively, or misjudge risks. Nudge theory shows how small, low-cost inte
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Could you do with a GPS for your life? Richard Thaler's "nudge" theory is a key concept in behavioural economics. Nudges are small environmental changes that can alter people's behaviour in a predictable way without restricting their freedom of choice. In traditional economics, people are assumed to be rational actors who make decisions to maximise their utility. However, in practice, people frequently procrastinate, act impulsively, or misjudge risks. Nudge theory shows how small, low-cost inte
15.1K viewsSep 12, 2025
FacebookNobel Prize
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🐉 Okay... hear me out. Can we have a little dragon conspiracy chat? 👀 Because here’s what keeps scratching my brain... Why do dragons show up in ancient civilizations all across the world? Different continents. Different cultures. Similar stories. And another tiny question... Why wasn’t the word dinosaur even coined until the 1800s? That’s it. That’s the post. 😂 Around here, we don’t claim to have all the answers. We just like to ask questions, connect some dots, and have conversations most p
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