Information sent to on-trade customers, which has been seen by The MA, detailed Heineken will increase its draught wholesale ...

By Rishika Sadam, Nandan Mandayam and Indranil Sarkar HYDERABAD/BENGALURU (Reuters) -Heineken-owned United Breweries on ...

Reasons Needed” is built around company research indicating Gen Z consumers face the most stigma for choosing a nonalcoholic ...

United Breweries said on Wednesday that it has suspended supplying beer to a state-run corporation in the southern Indian ...

Happy Friday and happy new year MARKETING-INTERACTIVE readers, and welcome back to the weekly roundup. 2024 might have ended ...

Dutch brewing company Heineken has launched a global campaign designed to tackle the stigmas around social acceptance of ...

Wednesday's unusual move by India's biggest beer company sparked a fall of 7% in its shares at a time when the industry faces ...

UBL highlighted the unviable nature of its operations due to stagnant base prices for its products over the past two years.

Alcohol companies like Heineken, Constellation Brands, and AB InBev have been preparing for a customer culture shift toward ...

United Breweries Limited (UBL) announced on Wednesday (January 8, 2024) that it has decided to halt beer supplies to the ...

Heineken®'s latest campaign '0.0 Reasons Needed' has been designed to tackle the stigmas around social acceptance of choosing ...