In today’s competitive landscape, maximizing your marketing potential is essential to achieving business growth. Our ...

Given the erratic nature of Trump’s tariffs, marketers need to be prepared and have a scenario and a strategy for each future ...

PostcardMania expanded its multichannel marketing campaign, Everywhere Small Business, by adding variable QR codes to the ...

Quarter Mile Inc. earns Best Marketing Agency in Laredo for 2025, recognized for brand visibility, creativity, and client success.

Ann Mukherjee Marketing Summit, Booth faculty and alumni leaders examined AI’s power to connect brands to customers.

Worried by activities of fraudsters who disguise themselves as marketers or distributors of its products, lifestyle and ...

A legislative ban on pharma ads, a tool for companies to amplify messaging on drugs, including for precision medicines, is ...

According to software marketplace G2, it takes 50 milliseconds for consumers to judge your brand’s visual appeal. Without a ...

University of Idaho has resubmitted its $59M USDA grant with revisions to meet new AMP rules, shifting 66% of funds directly ...

Traditional metrics can’t capture how campaigns interact. Test for multiplicative and synergistic effects and rethink paid ...

Direct mail is making a comeback—but this time, with automation on its side. Marketing teams seeking efficient, repeatable ...