The new EV series will be tailored for the Chinese market, utilising local suppliers and technologies to tap into a growing ...

Audi has unveiled a new brand exclusive to China, named “AUDI.” The launch includes the AUDI E concept car, marking an EV ...

Audi on Thursday unveiled a new electric vehicle brand in China whose cars will sport just the name AUDI and not its ...

AUDI, the offspring brand, is a joint venture between Audi and domestic powerhouse SAIC, led by Fermín Soneira, formerly Audi ...

"To this end, the company is launching its first new brand alongside the Audi E concept: AUDI—without the four rings logo but ...

Audi is making a big change to its branding for the Chinese market with a new logo that lacks the automaker’s famous ...

A fun fact I didn’t know is that Audi was the first “premium car brand” to enter the Chinese market back in 1988, and Audi’s experience in the market is why it decided to create AUDI, which is being ...

Audi introduces a new electric vehicle brand in China, ditching its iconic four-ring logo to target younger buyers.

To mark the launch of the AUDI brand and provide a taste of what's to come, Audi on Thursday rolled out the E concept, a svelte wagon based on a platform developed in partnership with Chinese auto ...

Audi has unveiled its new E Concept which will kickstart the firm’s new Chinese-only sub-brand called ‘AUDI’. The German car manufacturer has partnered with Chinese manufacturer SAIC Motor to produce ...

We understand your confusion but Audi says the new AUDI brand shows a connection to and differentiation from the parent ...

Things are going pretty bad for Audi at the moment. The German luxury brand could be laying off 4,500 employees in the next ...