Westlake Village-based PureSpectrum has struck a new partnership, agreeing to terms with private equity firm TA Associates, a global PE firm based in Menlo Park. Announced Jan. 7, the press release ...

TA Associates has made an investment in PureSpectrum, a California-based market research technology company. PureSpectrum’s founder and CEO Michael McCrary will remain a meaningful shareholder and ...

PureSpectrum, a leading market research technology company, today announced a strategic partnership with TA Associates (“TA”), a leading global private equity firm. The partnership marks an important ...

Canva has released new research in partnership with PureSpectrum showing 44% of U.S. professionals earn income from side hustles, with AI tools and social media platforms driving growth in after-hours ...

Qualtrics has partnered with PureSpectrum, a provider of market research data quality and technology, to create advanced synthetic research capabilities. Under this agreement, PureSpectrum has ...

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PROVO, Utah and LOS ANGELES, Aug. 5, 2025 /PRNewswire/ -- Qualtrics, the leader and creator of the experience management (XM) category, and PureSpectrum, the innovator in market research data quality ...