ATLANTA--(BUSINESS WIRE)--Mello Yello has a new attitude that is audacious and powerful, and its new design is bold and unapologetic, to reflect the passions and pride of the loyal Mello Yello fan.

Culver's has quietly swapped a soda staple on its drink machines, and fans are divided over the loss of this nostalgic ...

You may notice something new the next time you're at Culver's.

1/12/2016 - The NHRA Mello Yello Drag Racing Series logo is getting a bold new makeover in 2016. In coordination with Mello Yello's recent unveiling of a modern logo design and packaging, NHRA and ...

INDIANAPOLIS, Ind.--(BUSINESS WIRE)--Mello Yello, The Coca-Cola Company’s popular citrus-flavored soft drink brand, will extend its relationship with the world’s largest motorsports sanctioning body ...

Everyone has a favorite soda brand — even casual soda drinkers. And a whole demographic will be disappointed by Culver's ...

On Wednesday, it was announced that NHRA would be shedding Full Throttle as its title sponsor, and in its stead, inking Mello Yello to a deal. Mello Yello, a citrus soft drink created by Coca-Cola in ...

The NHRA Mello Yello Drag Racing Series logo is getting a bold new makeover in 2016. In coordination with Mello Yello’s recent unveiling of a modern logo design and packaging, NHRA and Mello Yello ...

Mello Yello is now sporting a black “MY” logo across yellow packaging, and silver “MY” on black packaging for Mello Yello Zero. Despite the new packaging design, the citrus flavor of lemon, lime and ...

Within the Japanese beverage world, Mello Yello is sort of a cryptid. It’s a drink not a lot of people haven’t heard of, and even among those who have, even fewer have seen it for themselves. It first ...