For millennials, a trip to Claire's was practically a rite of passage. It was where ears were pierced, friendship necklaces ...

If you are also asking what 6/7 means because you have seen it all over your feed or heard kids yelling it everywhere and it ...

Gen Z has a unique mindset that reflects the impact of the internet, and some behaviors show up more strongly than others.

Someone read a thread. Bought the token. Told three friends. The influencer who wrote it had been paid $45,000 to post it and disclosed none of it. By the time the FTC caught up, the damage was done — ...

Marketing and ad execs from brands including Netflix, Lego and EA spoke on Day 1 of Variety in the C-Suite in collaboration ...

Every few years, the internet collectively decides what cool looks like. Not the manufactured kind. Not the carefully curated ...

Terms that once lived in niche corners of Twitch, TikTok, and group chats now spread across the internet in a matter of days. Some, like "W" and "chat," emerged from livestreaming culture. Others, ...

Watch out, because the youngest consumers are coming to make their mark. Generation Alpha, or children who are up to age 16, are becoming influential purchase brokers in the shopping economy, and ...

Oh, you thought "6-7" was over? Think again, because this weekend is dedicated to the Gen Alpha meme. The internet is gearing up for the weekend ahead, dubbed "6-7 Weekend" for Saturday, June 6, and ...