Earlier this month, shares of American Eagle Outfitters (AEO) soared after President Donald Trump stepped into the ...

Analysts said Monday that American Eagle and Aerie had little leeway to work around U.S. tariffs on imports and that it was a ...

Bank of America said that any positive impact from the the actress' ads will be more than offset by tariffs.

Halsey isn’t here for the drama that tanked Americana’s opening weekend. According to The New York Post, the singer, who ...

Momentum from the ‘great jeans’ campaign won’t be enough to offset the retailer’s problems, BofA Securities says.

The former Gap and J.Crew CEO said the brand should have apologized for its advertisement and admitted it had "screwed up." ...

Gap’s viral denim ad starring Katseye, which social media users have praised for its diversity, comes weeks after American ...

Pop star Halsey lashed out at the media and fans after her film Americana was sucked into the whirlpool of controversy ...

Sydney Sweeney "won't comment" on American Eagle jeans campaign uproar, according to the Wall Street Journal, which just ...

Trump himself later responded to Sweeney’s voter status, calling her American Eagle commercial the “‘HOTTEST’ ad out there.” ...

Sydney Sweeney shares bar night photos in denim outfit weeks after her American Eagle "Good Jeans" campaign faced backlash.

There's capturing attention and then there's keeping it. Whether American Eagle Outfitters, which not long ago managed the former, can do the latter, is the question facing investors today.