Privacy policies have long been used by businesses to describe their data collection and processing practices to consumers.

Fifteen years ago, Connected TV (CTV) advertising began as a programmatic advertising format thanks to the rise of streaming services and smart TVs. Today, marketers have fully embraced the strategy, ...

Salesloft, a revenue orchestration platform, released a Command Center to extract and analyze sales data. The Command Center ...

Since 2019, the B2B Sales & Marketing Exchange has brought together thousands of B2B practitioners looking to level up their ...

Terminus, an account-centric platform, merged into DemandScience, a B2B revenue intelligence and demand generation company.

Tribble, an AI request-for-proposal (RFP) tool, integrated with Box, an intelligent content management (ICM) platform, to ...

Most of us have heard the saying, “If you do what you’ve always done, you’ll get what you’ve always gotten.” And yet, business leaders often forget this truth as they head into planning for a new year ...

Exclaimer, an email signature management solution, revealed a new integration with HubSpot designed to help marketers leverage email signatures for personalized, data-driven communication. The ...

Account-Based Marketing Benchmark Survey There’s a divide in the B2B marketing space surrounding account-based marketing (ABM ...

Invoca, a provider of conversation intelligence AI, enhanced its Signal AI suite and introduced Signal AI Studio, which seeks to… ...

Invoca, a call analytics platform provider, announced it has raised $30 million in funding. The company indicated it… ...