Nearly a week after its initial launch, the internet can't seem to get enough of the girl group's spunky denim partnership.

Katseye and the Gap are giving us something old, something new, something borrowed and something blue. In a new ad campaign, ...

Gap’s viral denim ad starring Katseye, which social media users have praised for its diversity, comes weeks after American ...

The group already made the case for low-rise denim coming back into mainstream fashion when they starred in Gap's new Fall ...

Gap's new ad follows the same playbook the brand has used since 1998 — and it still resonates. Like a cozy Gap tee, it was ...

Before she was catapulted to international fame with her girl group, she starred in a campaign with Michelle Obama.

Gap's marketing revamp began after former Mattel exec Richard Dickson took over as CEO of parent company Gap Inc. in 2023. He ...

Gap's new Better in Denim campaign, featuring pop group Katseye, goes viral amid controversy over American Eagle's Sydney Sweeney ad.

Gap’s new Katseye denim ad, set to Milkshake, has gone viral with 20 million views, praised for diversity and individuality, ...

A year after Netflix's wildly popular documentary on the making of global girl group Katseye debuted, see what other ...

Katseye, the multinational girl group formed through Hybe and Geffen's Dream Academy, stars in Gap's viral 'Better in Denim' campaign. From charting singles to fashion takeovers, here's everything you ...

A fall denim campaign centered on, in the words of choreographer Robbie Blue, “celebrating everyone’s differences?” count us ...