Ube, the bright-purple, viral Filipino yam, is already seeing such popularity that farmers are struggling to keep up with ...
Creamy, lavender‑hued, and deeply nutty‑vanilla—this no‑churn ube ice cream tastes as good as it looks and only needs 4 ...
What began as a humble brand in Ozamiz City in 2013, Purple Yam has opened its newest branch in the heart of Manila’s U-Belt, ...