Even as the open internet accounts for 55–60% of time spent online, it attracts only 20–30% of programmatic ad budgets, ...
Dentsu, Omnicom Media Group, WPP, Disney, Magnite, PubMatic, Hearst, News Corp, Yahoo, Amazon Ads, The Trade Desk, Raptive, ...
For the first time, Unity's audiences are available for ad targeting outside the Unity platform, with Index extending Unity’s ...
PubMatic, Inc. (Nasdaq: PUBM), the leading AI-powered ad tech company delivering digital advertising performance, today reported preliminary unaudited results for revenue and Adjusted EBITDA in the ...
The Trade Desk is getting agentic; OpenAI pivots its ads business; and the line between SSPs and DSPs keeps on blurring.
Spotify Technology (NYSE: SPOT) delivered its quarterly earnings before the market opened on April 29. Investors were hoping for a report that would approximate that of Netflix Inc. (NASDAQ: NFLX), ...
The group will address auction transparency, data standards and transaction integrity amid growing programmatic ad spending.
An estimated 40% of South Africa’s digital programmatic advertising spend is either wasted, compromised or actively funding ...
Transaction will add pro-forma profitable revenue, enhance predictability of financial performance, expand market share, and accelerate the ...
Why is it that, in multiple jurisdictions, publishers are filing anti-competition and anti-trust suits against Google? , ...
Netflix (NASDAQ:NFLX) reported first quarter earnings on April 16, while Spotify (NYSE:SPOT) last reported Q4 2025 results in ...
Instead of static auctions where the highest bid wins, you have intelligent agents negotiating in real time based on ...