Mattel will unveil new animated titles featuring its evergreen brands Barbie, Barney, Thomas & Friends and Polly Pocket.

This investment marks a further commitment by Boat Rocker to supporting and financing Industrial Brothers’ robust development slate, and evidences Boat Rocker’s confidence in the opportunities ...

Set to premiere in the West End this autumn, additional members of the creative team for Paddington the Musical have also been announced.

The immersive Barbie experience will journey through the history of the world’s most iconic doll, featuring life-size playsets, an exclusive merchandising store and a themed café.

Fans can experience the definitive Lego Batman story from origin to legend with iconic moments spanning the Dark Knight’s legacy in film, television, comics and games.

15 new Numberblocks episodes will premiere on CBeebies and BBC iPlayer, introducing more advanced mathematical concepts.

The initial look in the Playmobil x Barbie collaboration features a Barbie on roller skates, with the full launch coming in summer 2026.

Toy World sat down with Warner Bros. Discovery's Philippe Roucoule to chat about all things licensing, the power of brands and much more.

Bluey is dominating the pre-school book charts with consistent top rankingsincluding World Book Day 2025 best-seller, Bluey’s Little Book.

Pre-school show Paw Patrol is among the most popular Netflix kid shows globally, along with CoComelon and Gabby's Dollhouse.

As the countdown to Wicked's release in November, Universal has released further details of the extensive licensing and retail campaign.

The limited-edition Hot Wheels Collector die cast set is available for pre-order now on Mattel Creations, with additional Ferarri products arriving throughout 2025 and beyond.