Mobile apps can have a huge impact on our businesses, but only if we’re building the right apps for the right reasons. Picking the obvious app instead of the right app is a common pitfall of the fast ...

Rovertown Co-Founder Jeffry Harrison pointed out c-store apps are the fourth most frequented e-commerce apps by consumers. Get news highlights delivered directly to your e-mail inbox.

StreamNation, a media-focused cloud locker service, is the latest company looking to expand its reach by branching out a single feature into a separate mobile app. One of the biggest obstacles the ...

Ten years ago, businesses had a limited digital presence, usually consisting of a website and a basic social media profile. Digital marketing wasn't seen as a necessity. Nowadays, having a website is ...

Mobile app developers and marketing professionals are currently facing a shared challenge: respecting consumers’ privacy while still effectively targeting and engaging their desired audiences. This ...

Silverback Digital Marketing has released an informational announcement outlining Silverback Digital Marketing’s Mobile app development approach, reflecting the growing importance of mobile-first ...

As mobile device applications continue to proliferate – magnified in no small part by the recent surge in artificial intelligence-related tools to facilitate creation of apps – they have become ...

What does brand loyalty mean to you? Does it equate to money off vouchers, in-store credit and points accumulation, or should loyalty be rewarded with behavioural change that makes our lives easier, ...