Adobe says it’s building an AI model to generate video. But it’s not revealing when this model will launch, exactly — or much about it besides the fact that it exists. Like many generative AI video ...

At NAB 2026, Adobe introduced major updates across its creative suite, including a new 'Color Mode' in Premiere Pro designed to simplify color grading for editors and expanded AI capabilities in ...

Text-to-video AI tools like OpenAI's Sora are already available to users, but more competition will always benefit us in the long run. It will drive down prices and improve the quality of AI-generated ...

Adobe has introduced MotionStream, an experimental AI video tool that lets users adjust motion and camera angles in real time during generation. The technology aims to solve common problems with AI ...

Adobe said today that it’s bringing AI-generated video, aka the Firefly Video Model, to Adobe Premiere Pro plus its Firefly generative art service. Unlike its generative AI image capabilities, however ...

Adobe has introduced Firefly Video AI, a sophisticated tool designed to transform video creation through its text-to-video and image-to-video generation capabilities. This launch marks Adobe’s entry ...

Adobe is dipping its toes into generative AI video for the first time, with new features that can turn still images into video and extend the length of existing video clips. Generative video is ...

Adobe is working on a mysterious text-to-video generative AI product that will let users create video clips with nothing but text prompts. If the feature sounds familiar, that's because Adobe won't be ...

A still from an Adobe Firefly-generated video. Photo: Courtesy Adobe. Adobe, the digital software powerhouse behind the world-famous Photoshop app, revealed something new in a Monday post on the ...

SAN JOSE, Calif.--(BUSINESS WIRE)--Today, ahead of the 2023 NAB Show – the preeminent conference and exhibition driving the evolution of broadcast, media and entertainment – Adobe (Nasdaq:ADBE) ...

Adobe today announced that it is adding video support to Lightroom, its image organization and manipulation tool for photographers. Users will be able to use the same tools they currently use for ...

Jake Peterson is Lifehacker’s Tech Editor, and has been covering tech news and how-tos for nearly a decade. His team covers all things technology, including AI, smartphones, computers, game consoles, ...