AI helps Gen Zers work faster, think more creatively and focus on meaningful tasks—without replacing the need to learn from ...

Cranston plays “Cranpus” in Piggyback’s “Just Add Cran, Beware of Cranpus” campaign, reimagining cranberries as irresistible ...

AI isn’t replacing marketers, but creating roles that require strategic oversight, creative judgment and data fluency.

All the Best People Are Dogs” keeps the brand’s irreverent humor alive, now with more fur—and a new GPS tracking device.

In Innocean’s first campaign for the brand, every NEFT post will shout in celebration of International Caps Lock Day.

Early Warning Services CMO Andrea Gilman joins the Marketer's Brief podcast to talk about how she's altered Zelle's messaging ...

Guillermo Vega, Ogilvy’s global creative network lead on The Coca-Cola Company account, is being named the agency’s U.S. CCO.

Four photographers traveled the world to capture the BA logo mirrored across continents in Uncommon’s new effort.

OpenAI unveiled its first AI-powered web browser, putting the ChatGPT maker in competition on a new front with Google.

After 12 years as Mastercard's chief marketing and communications officer, Raja Rajamannar is turning the role over to Jill Kramer, Accenture's chief marketing and communications officer.

Warner Bros. Discovery Inc. said it has begun to consider various deal scenarios in light of “unsolicited interest." ...

AI won’t kill marketing—but marketers might. To stay relevant in an AI-led world, reconnect with real people beyond pixels ...