Sports footwear manufacturers should ditch the "shrink it and pink it" approach to women's running shoes, because it fails to ...

Laura Youngson didn't expect to focus so much on soccer cleats when she organized a group of women to climb Mount Kilimanjaro and play a high-altitude match. The point of the 2017 game was to ...

“My Hokas give lots of support and are very comfortable.” Athlon Sports aims to feature only the best products and services. We may receive compensation for links to products and services on this ...

The study urges sports brands to redesign women's running shoes, ending the traditional 'shrink it and pink it' approach.

These lifestyle running shoes deliver “plus, marshmallow-soft comfort” and right now you can score a pair for 45% off. Grab yours before they’re gone. Athlon Sports aims to feature only the best ...

Researchers say there is a "critical gap" in the design of running footwear as manufacturers are not taking into account this ...

“The most telling part of our research for me was that many of the women taking part in the study thought that they were ...

Most major brands still rely on a single foot mold, or “last,” that reflects male anatomy. Women’s models are often produced ...

For the second time in her career, Tigst Assefa unlaced her running trainers, had a new marathon world record time inscribed on the side and held them up like a prized trophy. The £450 Adidas Adizero ...