New research from an international team of scientists has demonstrated how odors evoke memories in the brain, in ways stronger than other senses. Using neuroimaging and intracranial electrophysiology, ...

The sense of smell is highly influenced by the cues from other senses, while the sense of sight and hearing are affected to a much lesser extent, shows a new study in Journal of Neuroscience. A ...

Think of that first cup of coffee in the morning. Black liquid, with a bit of cream—or milk and sugar, if you prefer. Hot, steaming, wafting toward you. Most of us need that first cup. You’re probably ...

In an ideal world, virtual reality would be just like regular reality, except without regular reality’s annoying restrictions on human flight, teleportation, endless/consequence-free consumption, etc.

We are giving ourselves away one sense at a time. We’re giving our eyes away to our screens — phone, computer, TV. I watched an entire family at a restaurant fixated on their individual phones, the ...

Maria Marabito is a writer who specializes in sustainable travel, green living, and food issues. She holds a Bachelor of Arts in English from West Chester University. While sight is arguably the most ...

Growing up, Julian Meeks knew what a life without a sense of smell could look like. He’d watched this grandfather navigate the condition known as anosmia, observing that he didn’t perceive flavor and ...

Devon Ritter from the Memphis Zoo explores how animals use their five senses to survive. Devon Ritter from the Memphis Zoo explores how animals use their senses of touch, hearing, sight, and smell to ...

The ultimate goal of VR technology is to transport you to another place without the need to leave your living room. Companies like Meta, Microsoft, and others have invested billions into making ...