Roku is working with real-time 3D (RT3D) content company Unity to help marketers of mobile apps expand acquisition campaigns to streaming TV inventory. The solution, now in beta testing, combines Roku ...

Roku has announced a strategic product and commercial partnership with Unity, a platform for creating and operating real-time 3D (RT3D) content, to help mobile app businesses easily expand their app ...

SAN JOSE, Calif.—Roku has announced a strategic product and commercial partnership with Unity that aims to help mobile app businesses easily expand their app install campaigns to TV streaming ad ...

Rewarded video ad engagement in apps rose by 3.2% year-over-year globally in 2023, according to Unity’s Mobile Growth and Monetisation Report 2024. Engagement with the format is said to be highest ...