Add Yahoo as a preferred source to see more of our stories on Google. Courtesy of Sam Su for Smirnoff ICE Smirnoff ICE is kicking off summer with a bold and flavorful new campaign that guarantees ...

Get ready to feel the buzz, because Smirnoff is cranking up the party dial for Etania’s debut headliner moment. The brand has ...

Add Yahoo as a preferred source to see more of our stories on Google. Four flavors of Smirnoff Ice - Steve Cukrov/Shutterstock Smirnoff Ice is a classic and beloved party drink. With a number of ...

Smirnoff’s “WE DO WE” global marketing campaign, the biggest for the brand in over a decade, is a play on the phrase “you do you,” a concept which—according to brand research and insights—is waning in ...

"I'm super excited to start a new chapter in my life," former Dancing with the Stars pro Karina Smirnoff tells PEOPLE of her pregnancy Karina Smirnoff is going to be a mom! On Wednesday, the former ...

You might remember the internet meme/trend in 2010 of “icing” your friends. The concept was simple: hide a Smirnoff Ice somewhere your friend won’t expect to find it. If you discover a Smirnoff Ice ...

Forbes contributors publish independent expert analyses and insights. Jeanette Hurt covers the culture of spirits, wine and beer. This article is more than 4 years old. Actor, comedian and game show ...