Hotel guests who can customize their rooms by selecting the layout, snack bar offerings, and softness of the pillows are more likely to become loyal customers of that hotel and recommend it to others.

Room Mate Hotels CEO Víctor Fernández says competing with the loyalty programs of the major hotel groups is one of the biggest challenges for mid-sized boutique brands. The Spanish group runs 31 ...

Forbes contributors publish independent expert analyses and insights. I cover travel with a focus on safety and sustainability. Your travel loyalty programs are changing this summer — some for the ...

Velvet Taco, the popular Dallas-based restaurant brand serving globally inspired tacos, announces its partnership today with Thanx, the leading guest engagement platform for restaurant and ...

LAS VEGAS — Loyalty to casinos has rewards. This time it is in the form of really cheap rooms. Caesars Entertainment properties are giving bargain basement prices for rooms to its diamond status ...