It's a term we use a lot in the automotive world, but to the average person in Australia 'rebadging' – also known as 'badge engineering' – probably means nothing. Per our definition, a rebadged ...

Rebadging, badge engineering or swapping is done quite extensively in the auto industry for a number of reasons. However, not many people understand this idea. To the manufacturers, it saves them ...

Jay Traugott has been writing about and testing cars for over a decade. His passion for everything with four wheels began when he saw "Back to the Future" as a kid. The DeLorean DMC-12 remains his ...

Resellers that rebadge software can quickly earn a fistful of dollars, but if they aren?t careful, they can end up buried at Boot Hill. Annie Gurton reports Taking software from a specialist company ...