Henkel’s two business units, Adhesive Technologies and Consumer Brands, are united by the pioneering spirit to reimagine and improve everyday life – today and for generations to come. Building on a ...

Everyone knows how much we love Pravana here at *V.F.*Beauty. Packed with all the best ingredients, Pravanaproducts are all free of sulfates, salts, parabens, and all the other unpronounceable ...

Blondes may not necessarily have more fun, but they definitely have a wider selection of toning products! Hair color geniuses at Pravana are looking to change that with their first-ever blue/green ...

It seems that every day, there’s a new option for shaking up the hair dye game and coloring your hair essentially every shade that makes up the rainbow — and then some. You may already have a serious ...

What may be the most revolutionary thing to happen to blond hair is about to hit the market, and that's actually not hyperbole. Meet the Pravana Blonde Wand, a new tool reportedly capable of ...

Remember mood rings from the '90s? Looking back, we know they didn't actually work, but we delighted in their color-changing powers anyway. Now that magic is back — this time for your hair. On Sept. 1 ...

If for no other reason than to be able to pull off rainbow hair colors, chances are you've considered going blonde on at least one occasion. But if the thought of turning to one of those at-home ...

In New York City, where I grew up, Jewish men and blonde shiksas are as classic a pairing as Woody Allen and Mia Farrow. My parents were such a couple, and in the hair-genetics-sweepstakes department, ...