As more brands turn to podcast advertising, some marketers still have apprehensions regarding brand safety and content suitability. It may seem like a gamble to advertise a product or service in the ...

Podcast hosts use a mix of formats and structures to tell stories, convey information and hold discussions. These approaches differ in a number of ways, including the number of hosts and the overall ...

Since the start of the millennium, podcasts have gone from nonexistent to numbering in the millions, and Edison Research ...

Amazon Music announced Tuesday the launch of its new AI-powered feature, “Topics,” which allows users to explore podcast episodes by specific topics discussed in the episode. When you visit the page ...

If writing isn’t your forte, good news: Content marketing isn’t limited to written formats. Any type of content that your audience can consume, learn from, and enjoy is fair game. And that includes ...

This study explores U.S. adults’ views of and experiences with podcasts as a part of the news and information landscape. To examine the ways Americans get news and information in a digital age, Pew ...

In today’s multi-platform world, restaurant brands are tapping podcasts as a way to reach both consumers and team members. Dallas-based Wingstop Inc. has launched a “Say That” podcast that addresses ...