2024 was a year of hectic change for ad measurement. Third-party cookies may have been given a reprieve by Chrome, perhaps even an indefinite lifeline. But, still, user-level data is running dry, to ...

This article looks at what’s happening now and what’s coming next in future advertising, so you can get a handle on it all. We’ll talk about how AI is changing things, why your own customer data is ...

Digital marketing is poised to evolve in unprecedented ways this year. Due to rapid technological advancements and ever-shifting consumer behaviors, marketers need to adapt with agility and foresight ...

Pay-per-click (PPC) advertising is well and truly becoming the go-to advertising type for brands of all sizes for its return on investment and ability to scale up and down, along with quick turnaround ...

Independent digital agency Red September has released its 2026 Digital Marketing and Advertising Trends Report; a practical guide for South African marketers navigating an AI-driven, data-heavy and ...

eSpeaks’ Corey Noles talks with Rob Israch, President of Tipalti, about what it means to lead with Global-First Finance and how companies can build scalable, compliant operations in an increasingly ...