Nike took a lot of criticism this week after pulling a patriotic sneaker design from store shelves over concerns it could have unintentionally offended customers, but the company’s association with ...

Today, Nike unveils the soccer kits it designed for 14 of the 24 countries that will be participating in the Women’s World Cup in France later this summer, including the United States, Nigeria, France ...

Read about the latest sports tech news, innovations, ideas and products that impact players, fans and the sports industry overall at SportTechie.com. In the midst of two major ongoing soccer ...

Nike is breaking brand guidelines by turning its Swoosh logo on its head to celebrate the growth of women’s soccer. The Swoosh logo will be rotated upward on third kits for men’s and women’s teams in ...

Across the world of soccer, Nike remains one of the premier brands for innovation and cultural connection with the sport. Continuing on this vision, Nike has partnered with Paisaboys and Badfriend for ...

The United States women’s soccer team will be sporting some new threads on the pitch as they gear up for the 2023 FIFA Women’s World Cup. Nike and U.S. Soccer revealed the newest home and away ...

Nike is set to close its massive SoHo store at 529 Broadway in January after the building was sold to an affiliate of Ikea ...

As the US women’s national soccer team heads into the World Cup finals, retailers say team merchandise is flying off shelves at record levels — with one Brooklyn soccer store struggling just to keep ...