Forbes contributors publish independent expert analyses and insights. Gary Drenik is a writer covering AI, analytics and innovation. The massive popularity of smartphones and the rapid growth of ...

Appboy is a marketing automation platform designed for mobile apps, providing tools to help marketers maximize their mobile ROI with increased engagement and less churn. Appboy is a marketing ...

SINGAPORE, Jan. 30, 2026 /PRNewswire/ -- As social media platforms become increasingly mobile-native, scaling strategies built on desktop tools are reaching their limits. By 2026, growth on platforms ...

After migrating to the new UA Automation tools, more than a dozen clients have already been able to scale their operations and develop more complex marketing strategies without hiring additional staff ...

incapptic Connect can shorten the application release process from weeks to less than a day by automating and streamlining various components, MobileIron said. MobileIron has purchased mobile app ...

“Search engines” was the No. 1 trending topic among brands in recent weeks -- as measured by Bombora Company Surge — signaling an intent to derive insights from search efforts in order to optimize one ...