More than 70 percent of U.S. adults now own a smartphone, according to the Pew Research Center.[i] And mobile cellular penetration has nearly reached market saturation, according to the International ...

In a data-centric and driven era, brands are being pressured to interact and collect more feedback and dig deeper into the mind of consumers. Small, focused, brand recruited, loyal and engaged groups ...

The potential of a mobile app to replace the traditional public health survey is the focus of a multidisciplinary research effort led by the Cancer Prevention Institute of California and Castleton ...

Insight technology provider Qualtrics has released Qualtrics Mobile, a research tool that helps businesses gather customer insight from smartphone or tablet devices in both an offline and online ...

Survey data can be captured anywhere, even in locations without network coverage such as job sites, retail store stock rooms, or manufacturing plants. Feedback submitted in real time to a Flowfinity ...

The mobile consumer’s journey is complex. While it is the most important aspect in the consumer’s decision-making, it is often the least understood by marketers and retailers. We know that mobile ...

Survey-making app Loop, previously available only for iOS devices, has now landed on Android in 135 countries and 34 languages. Loop lets companies create surveys entirely on a mobile device — without ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More GeoPoll is figuring out what people are thinking, from Taiwan to Tanzania ...

The analytics company is intent on doing away with the age of the e-mail survey to make polling users for feedback more enjoyable all around. Nick Statt was a staff reporter for CNET News covering ...

Separate surveys conducted recently on two college campuses returned mixed signals on the sorts of capabilities students desire from their mobile devices. One survey, conducted by Michael Hanley, an ...