Leading measurement and analytics company Adjust released today its annual Mobile App Trends report for 2026, revealing continued global growth in app adoption and on-the-go engagement with business, ...

How does app usage behavior differ between mobile platforms? Here are insights based on consumer research on app usage on smartphones and tablets. New consumer data shows that 34% of U.S. smartphone ...

There are many people who, for one reason or another, rely heavily on mobile data. Whether they’re out most of the time, don’t have a Wi-Fi connection available, or travel a lot, their carrier’s plans ...

Generative artificial intelligence apps drove mobile download growth during 2025, and for the first time, non-game apps surpassed game apps in total revenue derived from in-app purchases, according to ...

There are many apps on our phones that we barely touch, while some apps that are actually beneficial fly under the radar. By 2026, the Google Play Store and the App Store have become so saturated that ...

Ten years ago, businesses had a limited digital presence, usually consisting of a website and a basic social media profile. Digital marketing wasn't seen as a necessity. Nowadays, having a website is ...