Lego is a low-tech toy for kids (and adults!), but the brand is bringing the building block toys into the technology space with its new Smart Bricks. These bricks work alongside Smart Tags and Smart ...
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What are LEGO Smart Bricks and how do they work? Price, pre-order details and release date inside
Danish toymaker The LEGO Group has unveiled LEGO SMART Play, a new interactive platform powered by lego smart bricks that enables physical LEGO builds to sense movement and respond with real-time ...
I think Lego might be really onto something with its tech-equipped Smart Play Smart Brick sets, but is it the future of Lego sets? Reading time 3 minutes Whenever Lego has added tech into its brick ...
This week, Lego introduced its new Smart Brick, a standard 2x4 Lego brick equipped with a tiny computer. The company announced the product at CES 2026 and will begin selling it on March 1st, 2026. The ...
LEGO is set to transform the brick world with its new SMART innovations featuring the SMART Brick and SMART Play experiences that the company introduced at the CES 2026 stage. The first LEGO SMART ...
A presentation during the LEGO SMART Play launch event at Mandalay Bay Convention Center on Jan. 05, 2026 in Las Vegas, Nevada. David Becker/Getty Images for The LEGO Group LEGO just made its most ...
The Lego Group has unveiled new SMART Play bricks, tags, and minifigures that add interactive sound effects to creations. This new technology uses a custom-made chip smaller than a standard Lego stud ...
The LEGO Classic Creative Brick Boxes are the open-ended starter sets in LEGO’s lineup, with assorted bricks in various ...
Lego-loving organizers of 2025's inaugural Brick Convention in Pensacola are building off that first convention and will ...
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