In 2026, influencer marketing budgets are set to grow for another year running. But best practices are evolving, as one-off, pay-to-post influencer deals fail to cut through the noise. Instead, ...

Ismael El Qudsi is Co-founder and CEO of SocialPubli, an award-winning influencer marketing platform with 500,000+ opt-in influencers. Social commerce is big today, and it’s set to get even bigger.

The algorithm has broken influencer marketing. That’s the premise upon which Parade founder Cami Téllez and ex-TikTok executive Jonathan Kroopf founded Devotion, an AI-enabled company that will help ...

When I launched my first influencer campaign for a boutique brand, I assumed I needed big influencers because it looked glamorous on paper, but I didn't see the results the brand wanted. Engagement ...

Whether an influencer campaign succeeds or fails often comes down to creator selection – and increasingly that’s a job being handled by AI. Dentsu, for example, has been using an AI agent system ...

Runway Influence, which specializes in luxury, fashion, automotive and high-end lifestyle branding, has announced a multi-million-dollar expansion, cementing its position at the forefront of digital ...