Adobe Inc. is improving its suite of artificial intelligence-powered creative tools with new Firefly generative AI models alongside a newly announced Firefly app. Today at the company’s Max London ...

A designer transforms a cityscape into a cyberpunk world with the click of a button. Another creator easily extends an image’s background to fit in more sky and clouds. Generative AI tools are ...

Despite the rapid rise of generative AI in artistic and professional domains, new research suggests that artificial intelligence has not surpassed humans in creative thinking. After analyzing 17 ...

Generative AI has the potential to boost organizations' productivity and creativity outputs, but only if used responsibly. To reap the technology's full benefits, organizations must balance AI-enabled ...

In today’s creative landscape, generative AI is increasingly being embraced by the creative community as a valuable tool for enhancing creativity and streamlining workflows. However, it also raises ...

Creative directors? Who needs those? On Wednesday, Amazon introduced an agentic AI tool that brings all the image, video and audio generation capabilities of the company’s Creative Studio into its ad ...