For brands looking to create authentic connections with their audiences on Instagram, influencer partnerships have become a powerful tool. Strategically leveraging these partnerships can significantly ...

The owner of a New York-based cookie company is going viral after calling out a “beginner influencer.” In early May, the newly-engaged Ana Montez reached out to Halfsies Cookie Company expressing ...

Instagram influencers often lead glamorous lifestyles—in fact, that’s kind of their whole thing. But where does the money come from to live in luxury? Influencers can earn income in a number of ways, ...

Screenshots from Mallory DeMille's Instagram, where she takes on the wellness industry as @this.is.mallory. @this.is.mallory/Screenshots by NPR. Mallory DeMille wants ...