Scale, investment in measurement solutions and newfound connected TV prowess is turning the retailer into an advertising ...
AppLovin Corporation’s APP evolution from a mobile-first ad platform to a diversified advertising powerhouse is gaining pace, thanks to its bold move into web advertising, e-commerce and connected TV ...
CTV News int’l security expert Jeanne Meserve breaks down what investigators will be looking for as they probe the shooting ...
Many CTV advertisers are buying a lot of inventory that might not fit their personal definitions of CTV. Streaming ads that play on smart TV sets in living rooms are just part of the overall CTV media ...
Scott Hurst breaks down how Canadians are travelling at record numbers this holiday season with one popular destination still being avoided.
We’ve all heard the promise: CTV is the future. It’s the great equalizer, blending digital targeting with the storytelling power of TV. That vision is authentic and compelling, but turning it into ...
NEW YORK--(BUSINESS WIRE)--Today, Amazon Ads and Roku, Inc. (NASDAQ: ROKU) announced a new integration that gives advertisers access to the largest authenticated CTV footprint in the U.S. exclusively ...
A lot of F-bombs got dropped on stage at the Coalition for Innovative Media Measurement’s (CIMM) summit in New York City earlier this week. And no, probably not the F-bomb you’re thinking of. Fraud ...
The week is off to a snowy and windy start for parts of the Maritimes, with slippery and snow-covered roads causing some closures and delays in the region.