A beer label tells consumers more than just what the bottle or can contains (e.g., brewed hops, grain, yeast, and water). Labels inform consumers of important facts like the alcohol content by volume ...

Video editor Trevor Carmick is receiving all sorts of attention for his new side project called Beer Labels in Motion, a collection of beer labels cleverly animated in GIF format. Carmick was inspired ...

Behind the frosted glass at your local bottle store stands an unorthodox display of modern art. You’ve slugged back its muse for years, popped its logoed caps to get at what’s considered the star of ...

Every microbrewery fan knows the bright, beautiful wonderland that is the craft beer section of a liquor store. A welcome change from the stuffy, uniform bottles of mega beer companies, many ...

“Sex sells” is a phrase often used in advertising. But are craft breweries taking the tactic too far? John Holl, editor of All About Beer Magazine, thinks so. His recent column asking breweries to ...

“I have a theory that most of design, in general, is the creation of affection,” says Milton Glaser, the 84-year-old graphic-design legend, who created the I ♥ NY logo. When it comes to craft beer, ...

In addition to the regulatory requirements imposed on beer labels, as discussed in the Anatomy of a Beer Label: Part I on COLAs, and the intellectual property protection offered by trademarks, as ...