A fall denim campaign centered on, in the words of choreographer Robbie Blue, “celebrating everyone’s differences?” count us ...

Before she was catapulted to international fame with her girl group, she starred in a campaign with Michelle Obama.

Gap's new ad follows the same playbook the brand has used since 1998 — and it still resonates. Like a cozy Gap tee, it was ...

Gap's new Better in Denim campaign, featuring pop group Katseye, goes viral amid controversy over American Eagle's Sydney Sweeney ad.

Gap's new Katseye denim ad, set to Milkshake, has gone viral with 20 million views, praised for diversity and individuality, ...

Gap’s viral denim ad starring Katseye, which social media users have praised for its diversity, comes weeks after American ...

Better in Denim” nods to the early aughts and return of low-rise denim and will span social media, in-store, influencer ...

Katseye, the multinational girl group formed through Hybe and Geffen's Dream Academy, stars in Gap's viral 'Better in Denim' campaign. From charting singles to fashion takeovers, here's everything you ...

On August 19, Gap unveiled its fall denim collection by dressing the hit girl group in a series of Y2K-inspired denim looks ...

American retailer Gap launched a new jeans campaign featuring the pop group KATSEYE. Writer Sally Panis compares and ...

The shoot and corresponding short film notably include a reimagining of Gap’s low-rise, long-and-lean jeans, further proof ...

Gap builds on its legacy of dance-driven campaigns with “Better in Denim,” a new fall campaign starring rising global girl ...