The new logo — which is its fifth — retains Cracker Barrel’s signature gold and brown tones, "is now rooted even more closely ...

To MAGA, the allure of Cracker Barrel was not its boomer nostalgia, but the enticing gaze of “Uncle Herschel” over the ...

Cracker Barrel's push to modernize has sparked fierce criticism, as the restaurant chain is the latest brand to be labeled ...

Rep. Byron Donalds (R-FL) reminisced about how he gave his "life to Christ" in a Cracker Barrel parking lot during a rant ...

GOP Rep. Byron Donalds (Fla.) called it a “ woke rebrand .” Donald Trump Jr. shared a post from the “Woke War Room” account ...

Change is never easy, and it has definitely come at a cost for restaurant and gift store chain Cracker Barrel. On Aug. 20, ...

Cracker Barrel joins Target, Bud Light and other companies facing public outcry over corporate decisions as its new logo ...

"Our values haven't changed, the heart and soul of Cracker Barrel haven't changed," the restaurant chain told Newsweek.

Caroline Downey, a columnist for the conservative National Review, said Thursday that conservatives themselves are to blame ...

I think we’re abusing the term a little bit too much, where it’s losing its meaning,’ National Review staff writer Caroline ...

Even right-wing posters like Charlie Kirk, James Woods, and Donald Trump Jr. honed in on the new logo, calling it white-male ...

Cracker Barrel suffered a $94 million loss in value after a rebrand sparked outrage among Donald Trump’s MAGA base. The new ...